SERVICES
Your Globe-Go connect-content!
Design and setup your fitted internationalization and localization program. Conduct internal audit (1:1 meet ups with key personnel), analyze pain/gain points and produce a customized best-practice actionable report covering:
- Global strategy for product acceptance in new market entry
- System internationalization
- Source content global readiness
- Localization process & workflow
- Integration of automated tools
- Staffing architecture: role function ownerships
Compose to-the-point RFP’s on behalf of the client, screening relevant production vendors and tech tools providers. Analyze RFP responses and produce cost-benefit data report for client’s final selection of best-fit.
Manage client’s roundtrip localization production cycles, acting as central point of contact for vendors and client internal teams. Orchestrate localization production workflow, representing client’s interests in the global arena.
Compose marketing content for global outreach: brand name, tagline, ad copy, website.
Present/train/implement:
- Global branding | Adapt/transcreate brand identity & ad campaigns to international markets.
- Product culturalization | Adapt product design, features and functionality to meet target market requirements for product acceptance.
- System & content global readiness | Best-practices for internationalizing system and source text, prepping for the translation phase.
- Cross-cultural communication | Optimize collaboration with global partners and within multicultural teams between HQ and regional sites.
